#Apple store santa rosa software#
#Apple store santa rosa series#

Having trained under Schulz before his retirement in 1999 and stayed with his studio ever since, few people place more importance on Snoopy’s horological legacy than Braddock.

#Apple store santa rosa series#

With the latest Apple Watch Series 9 and Ultra 2 featuring improved screen tech, intuitive double-tap gesture controls and a carbon neutral design, this dominance shows little sign of wilting-especially with a major redesign rumoured for next year. Earlier this year, Bloomberg reported that Apple sells more watches in one financial quarter than the entire Swiss industry does in a year. You wouldn't believe the minutiae we go into to make them work at every angle, but going into this first meeting with Apple I was going ‘I don’t even know if I'm smart enough to wear this watch.’”Īlongside Snoopy, a new range of Apple Watch faces, apps and complications are debuting with watchOS 10.Īs much as the Snoopy x Apple Watch hook-up is a loving nod to his more hard-to-acquire collaborations, it’s also a way to democratize Schulz’s most enduring creation. “So all you're really focusing on is the hands and the arms. “When you design an analog watch with Snoopy, he's a static character right?” says Paige Braddock, chief creative officer at Charles M. In remedying Snoopy’s absence, Apple and its partners at the Charles M Schulz Studio took the opportunity to create the most detailed and straight-up delightful watch face yet.

Until now, there has been one glaring omission from this catalog. From world timers to solar dials and even Gérald Genta’s favourite Mickey Mouse, its treasure trove of over 50 customizable watch faces reimagines almost every function you could care to own from the likes of Rolex, Patek Phillippe and AP. Those who already roll with the tech titan's smartwatch will know about its surprisingly attentive approach to horological history.

#Apple store santa rosa software#

Released yesterday as part of the free watchOS 10 software update, Snoopy has arrived on Apple Watch in a major way. It started with a 1950 newspaper cartoon strip called Peanuts, escalated by way of NASA’s perilous Apollo 13 mission, and has got so out of hand that recent new releases from Omega, Bamford and Seiko featuring the black and white beagle have all either sold out in a hot second or are basically unobtainable to the Average Joe (or even Joe Cool himself).Īssuming you don’t have the necessary $18,000 to skip the authorized dealer waitlist and pick up a pre-owned ‘Silver Snoopy Award’ 50th Anniversary Speedmaster but are desperate to get in on the hottest watch trend of recent years, help might finally be at hand.

So it is with the watch world’s limitless hype for a dog named Snoopy. Much like generative AI and season five of Love Is Blind, some phenomena are near impossible to explain.